Who has not experienced it? You are sitting anywhere in a café by yourself, while you see a group of people chatting and smiling together (Not to bring any genders into the story), and they are outstanding like the sun itself. You miracle what a cool group they must be, being all cool and lovely. Taking another sip, you fast look at them again. Woah, they look actually attractive and catching.

Yet another reasoning bias. This time it is the performer effect, also known as the group pull effectWell, essentially, theory has it that persons, men and women, look better while they are in a group, while if you isolate them and consider them distinctly, the result may not be as appealingly appealing.

The most well-known study on this subject, by Drew Walker and Edward Vol at the University of California, was led by showing the members photos of men and women, each photo containing of three individuals, and then also presentation them each face separately and not within a group. The results showed that the members generally assigned higher levels of beauty and pull to individuals in group photos.

Interesting that our minds amount beauty by comparing it to the regular, huh? Actually it is really kind of captivating that our minds tend to bias each person’s face toward the average picture of the group. There have been recent studies on this topic, which provision the results from the preceding ones. In a study by Yvette van Asch et al from the University of Tillburg in 2015, they found out that